A/B Test Report

SmartLink's A/B Test campaign report can monitor engagement in real time and conduct multi-layer analyses. This report shows intuitive graphs with real-time data of each variation.

Procedures

1. In the SmartLink sidebar, select Campaign reports under Analytics to enter the Reports overview page.

2. Select the relevant A/B Test campaign in the Campaigns list and click View report.

3. View the A/B test campaign data. The key metrics of each variation is synchronized in real time.

   

4. After testing has been completed, the remaining emails will be delivered. If manual selection has been enabled, click Select now, then select a winner from the popup and click Confirm.

   

   

   note

   In order to select winners individually for each language, enable Organise languages in order to select an individual winner for each language.

   

5. Click the Campaign performance tab to see an overview of the campaign performance. In addition, the performance of the A/B test can also be excluded from the overall results.